GWM and CCBM Sign MoU to Build KD Factory in Senegal

In the wake of #FOCAC2024, Senegalese President Bassirou Faye and Minister of Transport Serigne Diop visited the Great Wall Motors (GWM) and witnessed the signing of an MoU between GWM and Senegalese distributor CCBM to establish a knock-down (KD) assembly plant in Senegal.

In the first nine months of 2024, GWM has sold some 324,000 vehicles overseas, representing a 53% year-on-year increase. Its remarkable expansion has been fueled by both organic growth and acquisitions.

GWM Rayong factory in Thailand was GWM’s first facility for New Energy Vehicles (#NEV) and is aimed at serving Thailand and ASEAN. Similarly in Vietnam, GWM recently signed an agreement to set up a complete knockdown (CKD) factory aimed at Vietnam and ASEAN.

Then, GWM set up the Iracemapolis factory in Brazil which will produce for Brazilian and the South American markets. During the FOCAC Summit, Egyptian PM Mostafa Madbouly praised GWM’s success in Egypt and looks forward to the introduction of EV and autonomous vehicles in the market.

The company has successfully implemented its ‘ecosystem expansion model’ whereby R&D, production, supply chain, sales and services are deployed together in a country or region. The model is based on four pillars, namely, Locally Built, Locally Operated, Globally Cultivated and Integrated Supply Chain.

So far, GWM vehicles are sold to over 170 countries by 1,300 overseas sales channels. Cumulative overseas sales to date has exceeded 1.7 million units. Africa is viewed as a crucial region of GWM’s going global strategy with the rise of middle-class in a huge market with ample room for future growth.